Bond Girl Hair / Re-Branding

Bond Girl Hair underwent a re-branding process to move away from the industry's typical pink and gold aesthetic and embrace a mature, classic, and timeless image. The new brand identity focused on an organic and natural feel, appealing to a broad audience. The logo design utilized a mix of fonts to add flair and personality while staying relevant. In addition to the primary logo, a brand mark logo was created to further emphasize the organic and natural feel. This logo featured the movement of hair, aligning with Bond Girl Hair's core service of providing hair extensions. This brand mark logo added consistency and served as a recognizable symbol of the brand.